Starting a business means taking a lot of risk and often going from doing a single job for an employer to doing every job in the new company.
Each one of us has unique skills that make us successful. Too often startup businesses fail because, while they may hit a home run in many areas, they fail to determine if there is a market for their business, they fail to create a message, they ignore a key component of the business, or they grow and expand into new markets too fast.